GetResponse vs ClickFunnels : Which One’s Better For You?
GetResponse vs ClickFunnels: Which One’s Better For You?
Because of the technology at our disposal, this is the perfect day to sell something.
However, one of the most difficult choices you'll have to make is which campaign tactics to use. If you're reading this, you've only narrowed your options down to two: GetResponse or ClickFunnels.
If we were advising you, we would advise you to go for GetResponse! For obvious reasons, we believe our full-service platform is an excellent option for teams that need email marketing but also need additional functionality such as webinars, landing pages, web push notifications, messages, and social networking tools.
Unfortunately, we can't make the choice for you; it's up to you, which is why this list can aid.
This article will compare the functionality and pricing of GetResponse and ClickFunnels so you can determine which is the right fit for your company.
We'll go into each main feature one by one to give you the best overall image. If you're in a rush, here's a short table that summarizes which features each framework includes.
1. Do you have any A/B monitoring capabilities?
Let's start with A/B checking, which is crucial for determining which marketing campaigns are successful.
Our A/B research capabilities take care of the essentials, such as topic lines, headlines, and shapes.
GetResponse differs from most platforms in that it helps you to monitor smaller aspects of your marketing strategies, such as colors, call-to-action-buttons, and even navigational features, to see if they affect conversion rates.
GetResponse, unlike other marketing methods, helps you to test up to five items at once, giving you a better understanding of which ones are more powerful without having to perform several experiments.
After the checks are completed, GetResponse selects the best-performing features of the campaign and automatically applies them. Any email sent during the tests will have a combination of the most effective components, increasing the chances of the campaigns converting.
Split checking is also possible for ClickFunnels.
- Landing pages
- Headlines
- Copy text
- Call-to-action buttons
- Images
ClickFunnels, like GetResponse, keeps track of which components are doing the best and stores all of the results in an A/B monitoring dashboard. You can see details from each test there, such as:
- Pageviews
- Conversion rates
- User behavior
Although the A/B testing features of ClickFunnel are far from simplistic, they have certain shortcomings compared to GetResponse. To begin, you can only test two models at a time rather than five.
Since ClickFunnels doesn't have its own email marketing tool (you have to be on the paid plan to use the Actionetics integration), any email A/B testing you do will be for naught if you're on the cheaper plan.
Conclusion:
Both systems have robust AB testing capabilities that will aid in the optimization of the media messaging and sales funnels.
2. What about templates that come pre-installed?
GetResponse is dedicated to making the marketing job simpler, which is why we have a large library of beautifully built models you can use to create your newsletters, landing pages, conversion funnels, and even social media advertising.
These aren't the typical campaign models. They've been thoroughly checked to ensure optimum deliverability to your subscribers' inboxes, and we've made sure they're responsive on every screen — from smartphone to desktop.
They're also simple to personalize. Without coding, you can easily modify icons, call-to-action-buttons, and images in a prototype using our drag-and-drop creator.
Within GetResponse, here's an illustration of a series of templates you can use through several channels:
ClickFunnels also has a large catalog of models that are divided into two categories: free and standard.
They're categorized by "funnel" type, which means they're more focused on sales pages, order pages, and checkout pages than newsletters or general marketing emails.
The models are also entirely designed for any device, and you can customize the text, colors, and images using ClickFunnel's drag-and-drop creator.
The drag-and-drop designer, unlike GetResponse, only allows you to edit templates within fixed columns and rows, which limits your control over the templates.
Conclusion:
Both methods have large template libraries.
GetResponse models have a broader range of options; you can use them to create emails, landing pages, funnels, forms, and social media advertisements in minutes.
On the other hand, ClickFunnels has a greater selection of funnel models, some of which are free to download.
3. What is the state of their campaign automation?
GetResponse's marketing automation software comes with everything you need to start sending welcoming emails to new subscribers, invite people to a webinar, and create competent landing pages right away.
We think we've made it as simple as possible for anyone from small companies to freelancers to set up and execute an automated marketing campaign.
Consider the following scenario: you want to set up a drip emailing series to foster your new leads. You can do so easily with our user-friendly Autoresponder app, which has a handy calendar view:
What if you were to do something a little more "complicated"?
You may want to entice a website user to return to their discarded shopping cart, for example. You can create an autoresponder using a pre-made workflow that will give them a follow-up email to inform them that they haven't checked out yet!
You should, of course, build marketing automation workflows from the ground up.
Marketing automation features such as workflow generators, pre-designed workflow models, and abandoned cart emails are not included in ClickFunnel.
To use the Actionetics integration and build email promotions and follow-up sequences, you must upgrade to the $297/month Platinum package.
Conclusion:
GetResponse is the best choice if you choose to execute automatic marketing campaigns from a single platform.
You can pick one of the options if you don't mind spending extra for external integrations to handle the marketing messages.
4. Do you have any conversion funnels?
Conversion Funnel from GetResponse combines multiple platforms into one, making it simple and inexpensive for advertisers to track campaigns from start to finish.
If you're new to funnel development, we've created models to guide you through each stage of the process, including:
- Landing Pages
- Stores
- Facebook Ads
- Instagram Ads
- Social Ads creator
- Sales pages
- Payment processors
- Follow-up/abandoned cart emails
This is how the funnel functions.
You can watch anything from enrollment numbers and visitors to the campaign's total progress rate if you're hosting a webinar.
Simply apply templates to each stage of the pipeline, such as the landing page for the webinar and autoresponder emails. GetResponse will then watch conversions for you and see how effective each stage of the campaign is.
Here’s what a finished conversion funnel looks like:
Conversion funnels can be generated in two ways in ClickFunnels:
- Classic Funnel Builder: Choose a target, a funnel style, and begin building your funnel.
- Funnel Cookbook: This is where you use a ClickFunnels-made pre-made design.
If you want the Funnel Cookbook, for example, all you have to do is choose your industry, the type of funnel you want, and the target of your campaign, and ClickFunnels will recommend the funnel it feels is better for you.
Although the conversion funnels in ClickFunnels and GetResponse are somewhat close (both tools have pre-designed sales and webinar funnels), you can only edit emails in ClickFunnels if you opt for the paid package.
Conclusion:
ClickFunnels is known for its funnel creator, which is evident in the numerous funnels you can create with it. Although the builder is fantastic, promoting it across external platforms such as webinars, talks, or web push alerts would entail a significant commitment on your part.
The GetResponse funnel creator is more user-friendly and comes with a broader range of marketing contact software out of the box. On the other hand, it lags behind its rival in terms of template design.
5. You want autoresponders; which tool provides them?
Autoresponders are a must-have technology for advertisers, and we're thrilled that ours is jam-packed with functionality.
You may send an automated welcoming sequence to your new subscribers to say hello and introduce them to your brand. You will, however, do a great deal more.
You may use autoresponders to contact website users who have abandoned carts. Without having to manually send out invitations, you can alert subscribers about an upcoming webinar and reveal a new product update.
You can watch a brief rundown on what GetResponse’s autoresponder can do here.
ClickFunnels:
The autoresponder feature in ClickFunnels is called "Follow-up Funnels."
You can use Follow-up Funnels to send autoresponders to all new subscribers who sign up for specific email lists you create, just like GetResponse Autoresponders.
Subscribers who aren't on your pre-selected lists would also miss out on your autoresponders.
Conclusion:
Either of these tools can be used to create email drip campaigns and standard email sequences.
Both provide a useful solution, but GetResponse's calendar view may be the better option if you're looking for something easy to use.
6. What about webinars?
Webinars are an integral aspect of a marketer's toolkit, and GetResponse's webinar program makes launching one simple and straightforward.
You can use the webinar tool to create both free and paid live webinars, as well as turn them into on-demand webinars that you can use for evergreen campaigns.
Since your email list resides in GetResponse and you are using it to start your webinar, any lead that’s received during the webinar would be immediately linked to your current list. Any lead can be nurtured using the welcome email sequence (once you've set it up) once it's there.
Additionally, any webinar you build with GetResponse will grant you access to features such as:
- Interactive whiteboards
- Screen sharing/interactive chat room
- Recording (so you can remarket the webinar once it’s over)
- Q&A session
- Payment gateways
- Moderated chat
- Multiple hosts
Not only can your webinars start a conversation with people, but you can also sell products directly from them.
At the moment, ClickFunnels does not have any webinar functionality.
Conclusion:
If you want to run webinars as part of your sales pipeline and not have to pay more for an external solution so you’ll want to go for GetResponse.
And if you don’t mind using an external service to produce leads and conversions for webinars, then both methods work with all the common channels.
7. What is the cost of these two products?
Our pricing reflects the fact that GetResponse caters to everyone from freelancers and small enterprises to Enterprise firms.
Basic, Plus, Professional, and Max are the four levels.
The cost of using GetResponse is determined by the number of subscribers on your list, but the Basic Plan, which costs $15 a month per account, includes the marketing suite, Facebook Ads generator, and autoresponders.
The Plus package is $49/month/user if you need to use more advanced features like GetResponse's sales funnels, webinars, and automation creator.
If you're not sure the package is right for you, GetResponse offers a 30-day free trial.
The best thing is that if you like GetResponse, we'll give you a discount if you sign up for a year or more. If you sign up for a 1-year contract, you'll save 18%, and if you sign up for a 2-year plan, you'll save 30%.
There are only three pricing plans available for ClickFunnels: ClickFunnels, ClickFunnels Platinum, or the TwoCommaClubX.
ClickFunnels, the most affordable rate, costs $97 a month and allows you to build 20 marketing funnels as well as use pre-designed funnels and models.
The Platinum Plan, which costs $297 a month, gives you access to the Actionetics and Backpack integrations as well as unrestricted funnels and pages.
You should try ClickFunnels for free for 14 days to see if it's right for you.
The most important factor in deciding between GetResponse and ClickFunnels is your budget.
Conclusion:
When it comes to rates, GetResponse is certainly on the lower end.
When you factor in all of the other materials you'll want to use to promote the funnels, the distinction becomes much more pronounced.
GetResponse includes webinars, online interviews, web push alerts, social media advertisements, landing pages, and marketing automation right out of the box, which saves you money.
8. Which one makes creating landing pages simple?
About 100 different landing page models are available in GetResponse's landing page collection.
All you have to do, much as with GetResponse's email and webinar software, is choose a landing page design that fits your needs and then modify it with drag-and-drop builders.
You can adjust simple elements like photos and text, but you can also incorporate features like payment integrations, which enable consumers to buy items directly from the landing page.
You can also use the landing page creator to incorporate features like:
- Content blocks for images, video, text, and buttons.
- Static and pop-up forms.
- Webinar registration forms.
- Countdown timers.
- Social sharing icons.
- Custom-code elements using HTML, CSS, or Javascript.
The best thing is that, due to our intuitive templates, it doesn't matter what computer your consumers use to access your landing page because it will be sensitive.
You can also use Clickfunnels' library of free and paid landing page models for your publicity and sales campaigns.
Any landing page you select can be personalized using the tool's page editor, much like GetResponse, so you can swap out photos, audio, and copy on your own.
If you want the cheapest ClickFunnels package, you'll be limited to 100 landing pages and 20,000 visitors.
Conclusion:
Both platforms have excellent landing page builders that can help you generate leads and expand your market.
You can select one of the options if you don't mind exceeding the 20,000 guest quota that comes with ClickFunnels' lower-priced plans.
9. Which one allows you to segment your data?
The segmentation feature in GetResponse lets you develop highly selective, customized emails that make your subscribers feel like you're speaking to them one-on-one.
An example of searching for contacts in GetResponse
GetResponse keeps track of the emails the subscribers open, which connections they click, and the promotions they convert on.
You can then divide them into groups based on this data and target them with targeted deals or material that they are most likely to read.
For example, if you think subscribers who bought a product on Thanksgiving or Black Friday are more likely to buy, you can segment them and send them Christmas deals.
Lead scoring is also used by GetResponse to keep track of who on your list is most involved with your marketing activities. Per person in your email list will be assigned a lead score:
Tags and segmentation features in ClickFunnels allow you to target specific individuals on your list.
You may use ClickFunnel's drop-down list to segment people in your list using tags like geographic area, age, or gender:
You can then add them to a sales funnel or threaten them with the promotion until you've segmented your subscribers.
ClickFunnels, unlike GetResponse, does not keep track of how committed each subscriber is. It also doesn't have GDPR consent fields in its signup processes, which could trigger issues if you want to sell to European Union countries.
Conclusion:
GetResponse is a more comprehensive tool, with segmentation at its core.
You can always segment the crowd in ClickFunnels, but it takes a few extra moves.
10. What about customer support?
We are available to assist our clients 24 hours a day, seven days a week.
You will have a choice in how you communicate with us. You can reach out to a specialist via live chat at any moment, and one of our agents will be happy to assist you. The same can be said about our email support, which is open 24 hours a day, seven days a week.
For MAX clients, we also provide Slack and phone assistance, and we're trying to break down language barriers by providing support in eight different languages.
If you're a GetResponse MAX user, you'll also have access to a dedicated Account Manager that will assist you with onboarding and optimizing the marketing strategies.
If users are unable to tackle problems on their own, ClickFunnels has a huge information base available to them.
ClickFunnels, like GetResponse, offers a 24/7 live chat service to its users, but it doesn't provide text, Slack, or phone support until you pay extra.
Customers on their higher-priced policies are often given "priority" service.
Conclusion:
Both GetResponse and ClickFunnels provide high-quality support in real-time.
If English isn't your first language, GetResponse is a good choice since it provides support in eight languages and our app is translated into a total of 26 languages.
11. Which one aids in the management of social media and Google ads?
If you have to start from scratch, launching a popular Social Media or Google Ad campaign can be time-consuming.
It is for this reason that we developed the Social Ads Creator app.
You may use the feature to modify pre-built models, add your own photos, and create a Facebook or Instagram ad that appears to have been professionally designed.
Once you've personalized the advertisements, use the GetResponse dashboard to build a social marketing strategy by selecting your demographic and budget.
It's so easy!
And, if you want to make Google Ads, our Google Ads platform is here to help. You can view it from the GetResponse dashboard and use it to configure advertising, pick your target demographic, and set your budget until your Google Ads account is integrated.
Then, hit publish. Easy!
At the moment, ClickFunnels does not have any social media or Google ad functionality.
Conclusion:
This is a simple one. GetResponse is the easy alternative whether you choose to run social or paying ads right from the same dashboard as your email list.
GetResponse vs ClickFunnels: Full feature comparison
Final Thoughts
There are hundreds of targeting tools available, making it difficult to choose the right one for you.
The easiest way to make a decision is to do an analysis and compare various methods. The best tool will not only suit your budget but will also provide you with the features that are most valuable to you.
Only then would you be able to launch the ad promotions you want and nurture your clients in the manner that they deserve.
Now that you've read this in-depth comparison, you must choose between GetResponse and ClickFunnels.
If you've already made up your mind and want to give GetResponse a shot, sign up for a free 30-day trial. There is no requirement for a credit card.
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